Upselling is proven to increase ecommerce revenue, with targeted product recommendations responsible for up to 30% of revenue. In fact, back in 2006, Amazon reported that 35% of its revenues were a direct result of its cross sales and upsells. It is also a lot easier to sell to existing customers than to start from [...]
Anything relating to the world of E-Commerce, mostly pertaining to running a commercial site.
Netsuite 2020.2 is just around the corner, and as per usual, it brings with it a plethora of improvements, upgrades & new features, and nuances. In this article post, we will go over some of the biggest features and updates to be both excited and wary of with the release of 2020.2. We got you [...]
The time it takes to load a web page is called the page download speed, or load time. Your site’s average load time is an important factor in Google’s site ranking algorithm. Web users expect pages to load quickly, and pages with longer load times tend to have higher bounce rates, and those sites are [...]
Use Google’s reCAPTCHA Service Without Annoying Your Users As a site owner, marketer, or developer you are well accustomed to seeing fake or bot form submissions, which can be quite an annoyance and potentially time intensive depending on the severity. Luckily there are proven, modern solutions to this sort of problem: form captchas. There are [...]
Welcome to 2019 What Is “Responsive Design” ? Responsive design in a nutshell is when your site automatically fits within the user’s device. Thus, if the user has a small screen (width-wise), the elements will rearrange to show you what really matters (CTA buttons, other actionable items). You’ll often see bigger buttons, more blank space [...]
There has been a tectonic shift in the way people are viewing your website. Have you noticed it? Several years ago, your site traffic was mostly from desktop computers. Today, a significant percentage of visitors are probably arriving via mobile devices. That should come as no big surprise, given the meteoric rise of smart phones and tablets. [...]
The Six Pillars of an E-Commerce Site Much of this can be applied to any type of site, but my focus will be specific to E-Commerce web sites. I’ve never put these concepts down on paper before, so I will likely be making changes over time as I refine my ideas. I believe this list [...]